Leads
Leads
Where matched, verified people land, what each lead contains, and how to work the list.
Leads is where your agents deliver. Every entry is a real person who matched your targeting, showed a signal, and passed verification. Each one is ready to act on.
What a lead contains
| Field | What it tells you |
|---|---|
| Profile | Name, title, company, and a link to their LinkedIn or X profile |
| Reason | The signal that surfaced them, with a link to the source post, job, or event |
| Warmth score | How strong the match and intent are. See Warmth Scoring |
| Opener | A drafted first message written for that person and that reason |
Open any lead to see the full reason, the source, and the opener you can edit and send.
Working the list
- Sort by warmth. Work the strongest first. One strong lead is worth more than ten weak ones.
- Open it, read the reason. The reason tells you what to lead with.
- Send or push. Send the opener from your own account with the browser extension, or push the lead to your CRM.
- Set the status so your team does not double up. See statuses.
What does not reach you
Lead quality is partly about what you never see:
- People already delivered to you are not delivered twice.
- People you reviewed and dropped are not resurfaced for a while.
- People who work at a competitor are filtered out.
- Candidates the verification step judges a poor fit are dropped before delivery.
None of these count toward your plan. Your allowance is only spent on leads actually delivered.
Daily and monthly volume
Each plan has a monthly lead allowance and a daily soft cap so volume stays steady instead of arriving in one flood. When the daily cap is reached, the strongest signals are the ones that filled it. Remaining volume continues the next day. See Limits and Quotas.