CatchIntent
Free tool No signup required

Outbound ROI Calculator

See what your outbound is actually worth. Turn your reply, meeting, and win rates into meetings, customers, and revenue per year, then find out how much a better reply rate would add.

New people you reach out to in a month, across the team.

Annual value of one closed customer.

$

Tools plus the time your team spends. Leave at 0 to skip ROI.

$
3%

Share of contacted people who reply.

30%

Share of replies that turn into a meeting.

25%

Share of meetings that become customers.

New revenue per year

$108,000

At a run rate of 1.1 new customers a month

Your outbound funnel

Prospects contacted500per month
Replies15per month
Meetings booked5per month
New customers1.1per month

3x

Return on spend

$667

Cost / meeting

$2,667

Cost / customer

Move the reply-rate slider and watch the bottom line swing. Reply rate moves the result more than any other input, and the fastest way to lift it is to reach buyers when they show intent instead of working a cold list.

Want a higher reply rate without sending more? CatchIntent finds buyers showing real intent and drafts the opener, so more of your outreach lands.

About this calculator: The numbers are an estimate based on the rates you enter, calculated entirely in your browser. Nothing is sent anywhere. Use it to sanity-check a target, compare scenarios, or see how much a better reply rate is worth to you.

How it works

From rates to revenue in three steps

1

Enter your numbers

Prospects contacted, reply rate, meeting rate, win rate, and average deal value. Add your monthly cost if you want ROI.

2

See the funnel

Your inputs become replies, meetings, new customers, and new revenue per year, updated live.

3

Test what moves it

Slide the reply rate up and down to see how much a warmer, better-targeted list is actually worth.

Questions

Outbound ROI, answered

Start with how many prospects you contact in a month. Multiply by your reply rate to get replies, by your reply-to-meeting rate to get meetings, and by your win rate to get new customers. Multiply customers by your average deal value to get revenue. If you add your monthly cost, ROI is the new revenue divided by what you spent to get it.

From math to pipeline

The numbers improve when
more of your outreach lands.

CatchIntent's agents surface buyers showing real intent, resolve the contact, score warmth, and draft the opener, so a bigger share of your outbound turns into booked meetings.

7-day trial · Cancel before day 7, no charge